Research + News | Topic: YouTube

YouTube, Instagram Among Most Popular Social Video Platforms For Gen Z, Millennials

Where do millennials and Gen Z get their social video content? Increasingly, it is on YouTube or Instagram. Read the article here.

Top YouTube Stars ‘Encourage Children To Use Gambling Site’

Vloggers popular with youngsters, including Jake Paul and Morgan “Morgz” Hudson, have promoted a “mystery box” site where customers pay to try to win computer games, trainers, toys or other items. Read the article here.

Most Parents Let Their Kids Watch Videos On YouTube

Some 81% of U.S. parents with children 11 years old or younger let their kids watch videos on YouTube, with 34% letting them watch “regularly,” according to a new report from Pew Research Center. Read the article here.

Teens Turning Off Cable In Favor Of YouTube

Teens are embracing streaming video — in particular Google’s YouTube platform — and are increasingly spurning linear pay TV services, according to Piper Jaffray’s 2018 “Taking Stock With Teens” survey. Read the article here.

BTS Set 24-Hour YouTube Debut Record With ‘Idol’

BTS extend their global victory lap once more, as their latest single “IDOL” has dethroned Taylor Swift to earn the highest 24-hour music video debut in YouTube history. Read the article and view the top 10 list here.

Battle Royale(ty) – Top Fortnite Players To Watch

With the game entering the cultural zeitgeist and players earning celebrity status—particularly among teen boys—here are a few gamers to keep an eye on. Read the article here.

Fixing The Broken Web – Before It’s Too Late

What can be done to fix the state of the Internet? Read the article here.

Where’s Your Teen Sleeping? Check Chuck E. Cheese, then Walmart

Adventure seekers are hiding overnight in stores for ‘24-hour challenge’—and are really, really bored. Read the article here.

Despite YouTube and Amazon’s Efforts, Record Numbers Of Teens Are Still Eating Tide Pods

The “eating Tide Pods” meme continues to be one of the more baffling parts of 2018. Read the article here.

Video Game Stars: Players As Celebrity

Gone are the days where the plotlines of Thursday night sitcoms are discussed in the schoolyard Friday. Your kids are potentially more likely to be watching talented or charismatic gamers play online and partaking in communal chat rooms with fellow fans. Read the article here.