Research + News | Topic: Social Networking
Jan 24, 2019
Snapchat’s Place In The Social Matrix
In the latest episode of “Behind the Numbers,” analyst Debra Aho Williamson talks about the underlying reasons internet users pick different social networks, and how Snapchat fits in, both in the US and around the world. Listen to the eMarketer podcast here.
Feb 19, 2018
Teens Post Online Content To Appear Interesting, Popular And Attractive
Teens work very hard to create a favorable online image through careful selection of which photos, activities and links to post on Facebook and Instagram, according to a recent study from the University of California, Irvine. Read the article here.
Dec 19, 2017
Snapchat Is Still The Network Of Choice For U.S. Teens – And Instagram Is Facebook’s Best Shot At Catching Up
Snapchat still dominates among teenagers, a core demographic that represents the future wave of internet consumers and what they care about. Read the article here.
Sep 13, 2017
Culture Associated With Social Media Can Lead To Inappropriate Posts
Researchers from the University of Plymouth discovered risky social media posts are not just due to impulsivity, but might be a deliberate strategy to fit in with the wider social media culture that makes people believe ‘it’s the right thing to do’. Read the article here.
May 4, 2017
Teens, College Students Favor Snapchat While Gen Z Spends Up To 11 Hours Per Day On Social
It may come as no surprise that Snapchat and Instagram have a solid lead over Facebook when it comes to the frequency that high school and college students use the social media channels, with young Snapchat users checking in at a rate of up to six times per day or more. Read the article here.
Apr 3, 2017
What Happens In An Internet Minute?
Some statistics from 2016 about how much we do online. View the stats here.
Apr 3, 2017
Top 10 Social Networks: How Many Users Are On Each?
A list of the world’s biggest social networks reveals three surprising insights. Read the article here.
Dec 30, 2016
Using Multiple Social Platforms Linked to Depression
Young adults who use multiple social media platforms are more likely to experience symptoms of depression than peers who user fewer, according to a new study by researchers at the University of Pittsburgh’s Center for Research on Media, Technology and Health. Read the full article here.
Oct 6, 2016
For Tweens, A Social Media Network All Their Own
Facebook, Instagram, Snapchat, and many other social media sites are technically only open to people 13 and above, what is a tween to do? Read the article here.
Sep 22, 2016
Teens Use YouTube, Gmail More Than Social Networks
91% of US teen Internet users said they used YouTube. Read the research report here.