Research + News | Topic: Video
Oct 3, 2019
Gen Z, Millennials Have Higher Tolerance For TV Ads
Contrary to some common perceptions about advertising, a Deloitte study says younger TV viewers actually have a higher tolerance for advertising — especially for streaming services. Read the article here.
Aug 6, 2019
Online Videos Keep American Teens Learning, Laughing, And Entertained
Ever wonder what teens do on their phones all day? Read the article here.
Jun 12, 2019
Millennials Play More Video Games, Watch ‘Game Video Content’
Nielsen’s SuperData unit, its video gaming research business, says millennials ages 22 to 30 watch almost six hours a week of game video content, on such platforms as YouTube or the video-gaming centric platform Twitch. Read the article here.
Apr 26, 2019
Move Over Tide Pods: There’s A New ‘Shell On’ Teen Challenge In Town
Teenagers are eating banana peels, candy wrappers and more in a new viral competition dubbed the “shell on challenge.” Read the article here.
Mar 21, 2019
What’s Up With The Bizarre, Explicit Videos Infiltrating “Kid-Friendly” YouTube Channels?
While YouTube’s popularity doesn’t seem to be going anywhere any time soon, a recent phenomenon is making many people question the safety of this giant video platform, especially for kids. Read the article here.
Feb 18, 2019
Parents’ Ultimate Guide To TikTok
Is TikTok safe? How does it work? And can I do a duet with my kid? Everything you need to know about this popular musical singing and sharing app. Read the breakdown from Common Sense Media here.
Jan 30, 2019
YouTube, Instagram Among Most Popular Social Video Platforms For Gen Z, Millennials
Where do millennials and Gen Z get their social video content? Increasingly, it is on YouTube or Instagram. Read the article here.
Oct 24, 2018
Teens Turning Off Cable In Favor Of YouTube
Teens are embracing streaming video — in particular Google’s YouTube platform — and are increasingly spurning linear pay TV services, according to Piper Jaffray’s 2018 “Taking Stock With Teens” survey. Read the article here.
Aug 29, 2018
BTS Set 24-Hour YouTube Debut Record With ‘Idol’
BTS extend their global victory lap once more, as their latest single “IDOL” has dethroned Taylor Swift to earn the highest 24-hour music video debut in YouTube history. Read the article and view the top 10 list here.
May 10, 2018
The Murky Facts Of The ‘Deodorant Challenge’ – And Other Viral Teen ‘Crazes’
Dumb and dangerous online teen challenges are repeat visitors to the news cycle. And they bring with them a whole world of factual murkiness. Read the article here.