Research + News | Topic: Video
Jul 14, 2022
Kids And Teens Now Spend More Time Watching TikTok Than YouTube, New Data Shows
In June 2020, the younger demographic began averaging 82 minutes per day on TikTok versus an average of 75 minutes per day on YouTube, now the gap has widened even more. Read the article here.
Nov 1, 2021
More U.S. Children Consume YouTube Videos Than Any Other Type Of Media
YouTube videos are the most popular medium among US children online, with 85% of those surveyed watching that content recently. Read the article here.
Nov 18, 2020
The Common Sense Census: Media Use by Kids Age Zero to Eight, 2020
The latest research from Common Sense Media is now available. Access the report here.
Sep 18, 2020
Do Viral Videos Really Tell You Anything About Today’s Teens?
Before social media, curious adults had to make do with dissecting the kids’ slang and fads from over their shoulders. Read the article here.
Aug 12, 2020
Amazon Rebrands Twitch Prime To Prime Gaming As Part Of Video Game Perk For Prime Members
Amazon rebranded a video game-related benefit for Prime members on Monday, renaming Twitch Prime to Prime Gaming. Read the article here.
Apr 1, 2020
Premium Streaming Continues To Climb – Netflix Still Tops, YouTube Is Next
Premium video streaming continues to rise during the COVID-19 pandemic that is now keeping three-quarters of Americans home, with more than 30 states under stay-at-home orders. Read the article here.
Nov 5, 2019
In Online Videos, American Teens Know What They Like
Being funny (52%), having an interesting topic (46%), and being short in length (43%) are important. Read the article here.
Oct 3, 2019
Gen Z, Millennials Have Higher Tolerance For TV Ads
Contrary to some common perceptions about advertising, a Deloitte study says younger TV viewers actually have a higher tolerance for advertising — especially for streaming services. Read the article here.
Aug 6, 2019
Online Videos Keep American Teens Learning, Laughing, And Entertained
Ever wonder what teens do on their phones all day? Read the article here.
Jun 12, 2019
Millennials Play More Video Games, Watch ‘Game Video Content’
Nielsen’s SuperData unit, its video gaming research business, says millennials ages 22 to 30 watch almost six hours a week of game video content, on such platforms as YouTube or the video-gaming centric platform Twitch. Read the article here.