Providing information and resources for parents, youth workers and educators to help kids navigate their digital world.
YouTube edged out Netflix as the preferred video streaming platform for teens, according to a new survey from investment banking firm Piper Jaffray. Read the article here.
Contrary to some common perceptions about advertising, a Deloitte study says younger TV viewers actually have a higher tolerance for advertising — especially for streaming services. Read the article here.
Recently, brands are bundling aspects from both music and video games into can’t-miss digital-only festivals where participants tune in for immersive entertainment from the comfort of their consoles. Read the article here.
Teens are embracing streaming video — in particular Google’s YouTube platform — and are increasingly spurning linear pay TV services, according to Piper Jaffray’s 2018 “Taking Stock With Teens” survey. Read the article here.
BTS extend their global victory lap once more, as their latest single “IDOL” has dethroned Taylor Swift to earn the highest 24-hour music video debut in YouTube history. Read the article and view the top 10 list here.
When MTV launched in 1981, it quickly established itself as the place where young viewers flocked to on TV. Now, of course, younger consumers favor streaming video services like Netflix and Hulu over bulky cable TV bundles. So MTV has decided that if millennials don’t “want their MTV” on the channel itself, they will deliver it to them wherever they are watching. Read the article here.
With the game entering the cultural zeitgeist and players earning celebrity status—particularly among teen boys—here are a few gamers to keep an eye on. Read the article here.
The rise in popularity of livestreaming apps is putting young teens and pre-teens at growing risk of becoming victims of sex predators and distributors of child porn, advocates say. Read the article here.
Gone are the days where the plotlines of Thursday night sitcoms are discussed in the schoolyard Friday. Your kids are potentially more likely to be watching talented or charismatic gamers play online and partaking in communal chat rooms with fellow fans. Read the article here.
It would be hard to overstate the importance of YouTube in kids’ digital mix. One survey shows 45% of 8- to 12-year-olds in the US have YouTube accounts. Read the article here.