Research + News | Topic: Digital Natives
Oct 4, 2022
The Complex World Of Teens And Screens
Harvard researchers Emily Weinstein and Carrie James tell us what teens are really doing while on their phones. Read the article here
Aug 25, 2022
What We Get Wrong About Teens And Screens
Teens’ digital struggles are part of a larger issue they’re facing. Read the article here.
Jan 14, 2022
Pro Sports Leagues Are Chasing Gen Z Where It Plays
Here’s what sports marketers are doing to win back a lost generation and save the future of fandom. Read the article here.
Aug 5, 2021
This Is Our Chance To Pull Teenagers Out Of The Smartphone Trap
For many years now, some experts have been saying that smartphones and social media harm teens while others have dismissed those concerns as just another moral panic, no different from those that accompanied the arrival of video games, television and even comic books. Read the article here.
Jun 9, 2021
Digital Generations: The Technology Gap Between Seniors, Parents, And Kids
One of the reasons younger generations are more comfortable interacting with technology is because they know the world no other way. Read the article here.
Mar 31, 2021
One Year Into Pandemic, What Are Kids And Parents Learning About Tech?
Physically being in school with friends and teachers is best, but it seems kids have made big gains in becoming tech savvy. Read the article here.
Mar 16, 2021
The New Late-Night
New YouTube talk shows that Millennials and Gen Zs are tuning into. Read the article here.
Dec 30, 2020
What To Know About Teens And ‘Sadfishing’
Sadfishing is basically when someone posts a really sad picture (sometimes they are crying, or have a really sad look on their face) while telling an emotional or heart-wrenching story or event that happened. Sometimes these things are true and, well, sometimes they are simply to get some attention. Read the article here.
Nov 18, 2020
The Common Sense Census: Media Use by Kids Age Zero to Eight, 2020
The latest research from Common Sense Media is now available. Access the report here.
Sep 18, 2020
Fortnite Is The New IRL: Why Brands Must Plan For A Rise In Virtual Gatherings
Much of life has moved online in the wake of the COVID-19 pandemic, and few industries have been better suited to this new normal than video games. Read the article here.