Apr 25, 2019
BTS’ ‘Boy With Luv’ Shatters Viewing Records On YouTube
The male K-Pop group’s latest song notched 100 million views in less than 48 hours. It is the quickest to ever hit the milestone on YouTube. Learn more here.
Research + News | Topic: Music Videos
Aug 29, 2018
BTS Set 24-Hour YouTube Debut Record With ‘Idol’
BTS extend their global victory lap once more, as their latest single “IDOL” has dethroned Taylor Swift to earn the highest 24-hour music video debut in YouTube history. Read the article and view the top 10 list here.
Sep 28, 2015
New Vevo Study Defines Types of Music Fans
The new Music Fan Report from Vevo attempts to define what that wily millennial demo is all about. Read the article here.
Dec 19, 2014
YouTube’s Top 10 Music Videos of 2014
Katy Perry’s “Dark Horse” reigned supreme on YouTube this year among music videos. See what else made the list here.
Aug 1, 2014
‘You Have to See This!’ – Viral Video’s Musical Impact
Nielsen explores whether the use of songs in viral videos affects song sales. Read the insight here.
Jul 24, 2014
Teens and Tunes and YouTube
New data from Niche explores which music listening options resonate the most with teens. Read the article here.
Feb 20, 2014
Streaming Radio Killed the Music Video Star
Teens are turning their attention away from music videos and toward streaming music. Read the full article here.