Research + News | Topic: Fortnite

Fortnite Is The New IRL: Why Brands Must Plan For A Rise In Virtual Gatherings

Much of life has moved online in the wake of the COVID-19 pandemic, and few industries have been better suited to this new normal than video games. Read the article here.

Did Fortnite Just Kill The App Store As We Know It?

Fortnite maker Epic Games sent shockwaves through the tech industry this week when it sued Apple and Google, claiming both companies’ app stores are monopolies. Read the article here.

Travis Scott’s ‘Astronomical’ Fortnite Debut

The Grammy-nominated rapper will debut his new song “Astronomical” within the wildly popular online video game for a series of concerts set to start Thursday. Read the article here.

Fortnite Brings Millions Together On Video Game For Live Music

Enter Fortnite, the video game gone cultural phenomenon — the latest in live music venues. Read the article here.

‘Call Of Duty’ Sets Its Sights On ‘Fornite,’ Domination Of Battle Royale Video Games

Free to play online, and available to download starting at 11 a.m. EDT/8 a.m. PDT Tuesday, “Warzone” lets up to 150 players compete in a last-man standing combat game. Read the article here.

Battle Of The Battle Royales: Fortnite’s Console Dominance Unfazed By Newest Challenger

In the gaming space, the Battle Royale category (a last-man-standing survival game) recently skyrocketed to prominence – most notably via the rapid ascension of Epic Games’ Fortnite, which has arguably become a recognized household brand. Read the article here.

U.S. Teen Wins $3 Million At Video Game Tournament Fortnite World Cup

American teenager Kyle Giersdorf won $3 million on Sunday in New York after taking the top prize in a tournament for the popular online video game Fortnite. Read the article here.

Parents Are Losing Their Kids To Video Games

From the Growing Leaders blog:

“A recent article on the Fortnite epidemic found that alarmed doctors are now treating Fortnite-obsessed kids for mental and physical health problems; including everything from “carpal tunnel to sedentary obesity.” Dr. Kate Roberts, a psychologist from Wenham, Massachusetts found that the most disturbing part of the addictive trend is how it changes young kids’ behavior.”

Read the rest of the blog post here.

Parents’ Ultimate Guide to “Apex Legends”

Did your kids make the sudden switch from “Fortnite” to this new battle royale romp? Common Sense Media provides helpful info you need to know about the popular video game. Read their article here.

Game On! Newsletter – Apex Legends: The New Challenger To Fortnite

Newsletter from Neilsen highlights the rising popularity of the battle-royale game Apex Legends. Read the newsletter here.